The Creative Producer Indaba is a prestigious, year-long professional development programme offered by Realness Institute, in partnership with EAVE, International Film Fesitival Rotterdam and the Sundance Institute.

Programme outline

The programme is anchored by two gatherings, each consisting lasting seven days in residence.

The first takes place in Lamu, Kenya in September 2020, and the second in Rotterdam, The Netherlands in January 2021.

Through plenary sessions, masterclasses, case studies and one-on-one meetings with assigned mentors, these sessions will address topics such as project development and planning, project financing, PR and marketing, strategic planning, advocacy and lobbying, organisational development, network management and leadership.

The participants’ work at these residencies is guided toward a package that consists of business and marketing plans and a script to be presented at a 3rd gathering at a film market in Africa in the second half of 2021.

Participants and eligibility

15 participants will be selected to participate.

  • 5 producers with audiovisual projects in development from Africa.

  • 5 producers without projects from either Europe or North America, interested in coproducing in Africa.

  • 5 African film professionals from an international sales, funding, festivals, markets or an institutional background interested in working across continents. They will be selected to be an active part of the group and will focus on their career development.


Alumni whose projects are produced, contribute to the Creative Producer Indaba as a means of giving back and supporting the next generation of creative producers.

Projects developed or supported by the programme will be requested to contribute 0.25% of their production budget to the programme.

Additionally, we ask that alumni recognise the programme with a film credit, "Developed with the assistance of the Creative Producer Indaba Initiative".


Applications for the inaugural edition of the programme open in October 2019.

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Programme partners